In 1995, Nicka K New York was founded on the premise that beautiful makeup is essential, and should be an attainable part of a woman’s daily life. The company initially introduced its incredible line of cosmetics to independent retailers, and its commitment to the satisfaction of its clientele, contributed to its exponential growth. Two decades later, Nicka K New York expanded further by founding sister company, ABSOLUTE NEW YORK– a move necessitated to support companies thriving operations, growing teams, and the ceaseless demand for exciting beauty product lines. Absolute New York takes a youthful approach to modern beauty, while staying true to its backbone ideal – beauty is essential & should be accessible to women everywhere. It aims to provide an extensive array of contemporary, professional product lines that offers both trendy and classic necessities.